If you have been reading my Blogs you know that marketing is much more than just putting a coupon in a coupon book. And there are all kinds of fun and creative ways to get customers in the door.

One of the most effective techniques to getting a good response from your marketing is to send a creative marketing piece (with personality) to a list of people who know, like, and trust you. If you create a compelling offer with a deadline date you should do well with it. But there’s more…
A list or customers who have not come to your salon or spa in a while are begging for attention. If you mail to these old ‘lost’ customers right before the busy season and give them a good reason to come to your salon you’ll be running for joy to the bank with a bag full of cash.
Take care of this secret…handle it with care and attention. In other words, take action on it. It will get customers in the door
Posted on March 13th, 2009 by admin and filed under salon marketing |